High Speed Internet For All
Gadgets: Device makers in China and India are pumping out low-price handsets.
Internet and Smart Phone use cases: “The people needed to teach why the Internet is valuable are missing”
The requirement of new UI for older generation and the illiterate: “The interface of Ruma’s app is designed for smartphone neophytes. It has large, colorful buttons with plain text in Indonesian. The company created large, bright “next” buttons after realizing that many users didn’t naturally “swipe” to get to the next screen.”